The chapter’s tactics extend further, with constant demonstrations at Shell events and active recruiting of new members across all UvA campuses. The group is committed to removing what they perceive as unethical actors from the university by any nonviolent means necessary.
When asked for comment, the university press office wrote the following about collaboration with Shell: “these projects concern socially relevant research. Our research aims to accelerate the transition to other, renewable sources of energy and reduction of waste. In other words, this research contributes to a sustainable future.”
According to Fabian however, what the university brands as sustainable projects “are pure ways of Shell trying to clean their image or to lure more students into their company”.
This is not the first time Shell has been accused of misleading customers with the promise of sustainable practices. In 2021, the Dutch Advertising Code Committee ruled that Shell must remove an ad that falsely implied that by paying one cent extra per liter of fuel the money will go to projects that offset the carbon emissions from the fuel the customer used.
This ruling is part of a larger trend in worldwide judicial activity. Both Australia and the United States are currently examining claims that Shell is misleading its consumers and regulators in regard to its sustainable activity.